Overture Signs With Yahoo Japan


				<script language="JavaScript1.1" src="http://ad.doubleclick.net/adj/direct.iclick.com/adtarget;abr=!ie;area=sr_searchenginemktg;sz=468x60;tile=1;ord=54970949?"></script><noscript><a href="http://ad.doubleclick.net/jump/direct.iclick.com/adtarget;area=sr_searchenginemktg;sz=468x60;tile=1;ord=54970949?" target="_blank"><img src="http://ad.doubleclick.net/ad/direct.iclick.com/adtarget;area=sr_searchenginemktg;sz=468x60;tile=1;ord=54970949?" border="0" width="468" height="60" ></a></noscript>

A PRIMEDIA Property


PUBLISHED BY

PROFILES:
TJ Maxx
WD Music
Sanibel Resorts
Red Envelope

Holiday Marketing Poll

Did you use Search Engine Marketing in your holiday promotions?

Yes

No

View Results

FROM THE WEB

Search Engine and Email Marketing

Search engine marketing boosts ROI for business-to-business sites.
SearchDay

How to do Ferrari-level searches on a Volkswagen budget
SearchDay

Spending is increasing for search engine marketing because it is the best interactive tool for driving carefully targeted audiences to Web sites.
emarketer

Online marketers do well on Overture, but Google provides formidable competition.
The Motley Fool

Yahoo renews its relationship to use Google's results as part of its search listings.
Search Engine Watch

Overture, the Next Dot-Com Miracle?
The Motley Fool

Wharton School of Business is agog over Google.
CNET

Does AltaVista's paid inclusion program violate the integrity of their search engine's results?
BusinessWeek Online

Yahoo's relationship with paid-search firm Overture Services Inc seems to be mostly responsible for Yahoo's new advertising money.
The Register

Inktomi Unveils Web Search 9

SEND FEEDBACK TO:
Prescott Shibles or
Kris Oser, Editor
SearchEnginesInfo.com

Overture Signs With Yahoo Japan

DIRECT Newsline, Nov 20 2002

Print-friendly format

E-mail this information

Overture Services Inc. has signed a non-exclusive agreement with Yahoo Japan Corp. The search-distribution agreement will begin after Overture’s Japanese subsidiary launches in Japan in December. The term of the pact is at least 18 months, according to a company statement.

Pasadena, CA-based Overture operates in the U.S., Canada, the U.K., Germany and France.

In other news, the pay-for-performance online search-engine company, has named Bala Iyer to its board of directors. Iyler is CFO of Conexant Systems Inc., a maker of semiconductor products.

© 2008, Primedia Business Magazines and Media, a PRIMEDIA company. All rights reserved. This article is protected by United States copyright and other intellectual property laws and may not be reproduced, rewritten, distributed, redisseminated, transmitted, displayed, published or broadcast, directly or indirectly, in any medium without the prior written permission of PRIMEDIA Business Corp.

Print-friendly format

E-mail this information